CH5, Q4 – Discuss how slower population growth will affect businesses in your local
Slower population growth often corresponds to a slower growth in consumption in the local
community. There will be fewer demands for energy, transportation, food and water. This will
affect the local businesses by having fewer jobs available within our local community and by
having less growth means fewer purchases will be made, which will affect our businesses with
CH6, Q2 – Explain what is meant by a hierarchy of needs and provide examples of one or
more products that enable you to satisfy each of the four levels of need.
Hierarchy of needs is a theory for understanding human motivation, management training, and
personal development. This theory helps to explain how each of our needs motivates us all.
Biological and Physiological needs – air, food, drink, shelter, warmth, sex, sleep, etc.
(Breathing, eating, drinking, home, partner).
Safety needs – protection from elements, security, order, law, limits, stability, etc. (House, job,
Belongingness and Love needs – work group, family, affection, relationships, etc. (Teamwork,
wife, husband, brother, sister).
Esteem needs – self-esteem, achievement, mastery, independence, status, dominance,
prestige, managerial responsibility, etc. (award, manager taking care of his employees and
CH5, Internet Exercise on page 128 – Michigan State University’s Center for International
Business Education and Research (CIBER) created globalEDGE—a website with
information and tools for learning about global markets. At the home page for the
globalEDGE website (
) select “Resource Desk^Country
Insights^All Countries.” Scroll down and select “Italy^Statistics.” Examine the statistics