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k.com/arc
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661.shtml
ls.seoboo
k.com/ge
neral/sesa
t/
ww.words
tream.co
m/ppc
ww.words
tream.co
m/ppc # Questio
n A B C D 1 Free
Backlink
Checker
SEO Tool
from
Monitor
Backlinks
gives out
a
consolidat
ed list of
the top
----backlinks
to your
site. 100 200 300 400 2 Get alerts
and
Which
weekly
one is not Check the
reports
Take a
the
top
straight to
peek at
feature of backlinks
your
your
Free
of any
inbox
competito
Backlink domain
about
r’s links
Checker for free
yours and
SEO
your
competito
r’s links 3 which one
is a
browser
extension
that
provides
a wider
SEOquak SEOptime Beam Us Drop My
look of
e
r
Up
Link
any
website’s
details
regarding
on-page
SEO
factors Loads
extremely
fast and
doesn’t
lag 4 (------) is a
full
analysis
that
determine
website
s factors
audit
of your
website’s
search
engine
visibility. web page Moz 5 (------) is a
download
able
Windows
software
that will
find and
fix any
Drop My
hard to
Link
spot SEO
errors
your
website
may be
experienci
ng. Beam Us SEOquak Ubersugg
Up
e
est 6 Which
tool
focuses
on
helping its
users
SEOquak SEOptime Beam Us Drop My
increase e
r
Up
Link
their site
traffic and
build its
reputation
.? 7 What is
on-page
SEO? Improvem
ent of
website's
content,
technolog
y, and
user
experienc
e. Linkbuilding
and social
media
marketing
. Paid
search
engine
advertisin
g and
promoted
results. Ubersugg
est website
audit to
detect
any
problems
with
content, 8 9 10 The Box This Is
With Paid Where
Ads That Sites Are
Appear
Kept Till
When You They Get
Perform A Mature
What
Search. Enough
Does The
To Be
Term
Included
"Sandbox
In The
" Mean In
Top
SEO?
Rankings
For A
Particular
Keyword A Special
Category
Of Sites
That Are
Listed In
Kid-safe
Searches The First
10 Search
Results
For A
Particular
Keyword. SEO
Focuses
SEO
On
Refers To Organic/n
Organic/n atural
What Is atural
Search
SEO
The
Listings Rankings,
Tends To
Generally While
SEM
Be A West
Accepted SEM
Encompas No
Coast
Difference Covers
ses All
Difference Term,
Between PPC, Or Aspects , Theyre SEM Is
SEO And Paid
Of Search Synonym More East
SEM?
Search
Marketing ous
Coast. Which of
these
functions
does the
SEO
Toolkit
NOT
provide? Perform
website
audit to
detect
any
problems
with
content,
technolog
y, and
user
experienc
e. Create an
easy to
follow list
of
Monitor
actionable
search
items with
engine
specific
crawlers'
steps to
behavior.
fix
detected
SEO
problems. Track
website's
presence
and
visibility
on social
media. 11 12 13 Which Of
The
Following
Statemen
ts About It Is A
RSS Are Form Of
Correct? XML It Stands It Is A
For
Good
Realtime Way Of
Streamlin Displaying It Is A
ed
Static
Microsoft
Syndicatio Informati Technolog
n
on
y Which
suggestio
ns can the
On-Page
SEO
Checker
provide in Fix the
the
keyword
Strategy cannibaliz
Ideas tab? ation Optimize
higherranking
pages for
the given
keywords
instead of
optimizin
g lowerranking
ones Add
metatags
that are
unique to
each of
your
website’s
pages Which Of
The
Following
Search
Engines
Patented
The
Concept
Of
"TrustRan
k" As A
Methodol
ogy For
Ranking
Web Sites
& Pages? Yahoo! Google MSN/Bing Teoma Add
target
keywords
to your
webpages
’
metatags Search
a process
Engine
of
Marketing promotin
is:
ga
website
through
paid ads 14 15
Is the
Plesk SEO
Toolkit a
free
extension
?
PPC is
short for: 16 17 .a
.a
process of process of
improving improving
the
the
positionin positionin
g of a
g of a
website website
using
using paid
organic and
reach
organic
reach There is a No. Using
free
SEO
Yes. All
edition, Toolkit
functions but it has extension
are
a limited requires a
available functional commerci Yearly
for free. ity.
al license. Paid
pay per pay per pay per
cost
click
conversio
n which
report
can carry
out a
comprehe
nsive
inspectio Site
n/review Audit:
of
Crawled
website? Pages Site
Audit:
Performa
nce
Report On Page
Seo
Position
Checker: Tracking:
Optimizati Landing
on Ideas Pages 18 19 20 It Signifies
Conflict,
The
What
Too Many
Method
Does The People
You Are
302
Wanted
The Page Using To
Server
The Same The Page Has Been Access
Response File At
Has
Permanen The File Is
Code
The Same Temporari tly
Not
Signify? Time
ly Moved Removed Allowed Automati
How are There is a cally
the lists in “Create when
the
new list” adding
Keyword button at keywords
Magic
the
to the
Tool
starting Keyword
created? page
Analyzer Inside the
tool, you
can save
the
search as
a new list
when
requestin
g the
keyword Automati
cally
when
requestin
g the
keyword
at the
starting
page What
pages can
be
filtered by
the
Broken
paramete
r in the
Lost&Fou
nd report Pages
of the
with 4XX
Backlink and 5XX
Audit
status
Tool?
codes Pages
removed
at least
two
months
ago Pages
removed
at least
five
months
ago Pages
removed
at least
three
months
ago 21 22 23 What do
the
“Lists”? in
the
Keyword
Magic
Tool
consist
of?
If you
want to
link
Google
Analytics
and
Google
Adwords,
you need
to have
permissio
ns on
both
accounts.
Those
permissio
ns are: How
many
websites
can you
audit with
a free
edition of
Plesk SEO
Toolkit? Groups
and
Up to 7
subgroup
tabs with
s of
keywords Tables
keywords
and the with
in the
correspon keywords
table on
ding table added to
the left
in the
the
New tabs bottom
Keyword Keyword with
part of
Analyzer Analyzer keywords the tool
standard
administr access for administr
ative
Adwords, ative
access for and
access for
Adwords, permissio Adwords,
and
n to
and
permissio collaborat permissio
n to edit e in
n to read
in
Analytics and
Analytics
analyze in
Analytics 1 3 5 unlimited 24 25 26 You want
to find
out what
websites
are
linking to
your
competito
rs but not
you.
Which of
the
following
SEMrush Organic
tools can Traffic
you use? Insights
SERP is: the list of
organic
reach in
the
search
engines Integratin
g Google
Analytics
with
Google
Adwords
is
recomme
nded
because: .it will
help you
provide
new
advertisin
g
opportuni
ties Backlink
Gap
the list of
organic
and paid
reach in
the
search
engines Backlink
Audit
Sensor
the list of
paid
reach in
the
search
engines .it will
help you
provide
more
opportuni
ties or
tracking
and
analyzing
the
campaign it will
help with
organizing
campaign 27 28 29 If A
Website's
Search
Engine
Saturatio
n With
Respect
To A
Particular
Search
Engine Is
20%,
What
Does It
Mean? Only 20%
Of The
Pages Of
The
Website
Will Be
Indexed
By The
Search
Engine 20% Of 20% Of
The
The
Websites Webpage
Pages Will s Of The
Never Be Website
Indexed Have
Been
Indexed
By The
Search
Engine Google
account, ad
campaign,
Adwords campaign, groups, ads, and
account ad groups ads,
keywords
has a
keywords
specific
campaign
structure
which
contains
three
layers in
this
order: Some of keyword following hidden
the
stuffing search
text on
practices
engine
the
typical of
guidelines website
white hat
SEO
include: The
Website
Ranks In
The First
20% Of
All
Websites
Indexed
By The
Search
Engine
For Its
Most
Important
Search
Terms 30 31 32 33 The best .
.mta tags .301
way to
descriptiv
redirects
resolve e URLs
the
problem
of having
duplicate
content is
using: Which of
the
following
can
prevent
websites
from
being
properly
audited
by the
Website
SEO
does not
Toolkit? have a
valid SSL
certificate
installed.
You
manual
should
links
use no
follow
links
when
you: SEO
toolkit
prompts
for
Website password
does not if it
resolve detects
properly that
Website
to your website is has more
Plesk
password- than 250
server.
protected pages.
editorial .nonlinks
editorial
links Search
.those
those
those
Network advertiser advertiser advertiser
only is the s who
s who
s who
campaign want to want to want to
type
appear in maximize promote
recomme the
reach
a brand
nded for: search
results
only 34 35 36 37 Which Of
The
Following
Factors
Have An
Impact
On The
Google
PageRank
?
A tool
that can
help with
keyword
research
is: The
Subject
Matter Of
The Site
Providing
The
Inbound
Link To A
Page Of A
Web Site
Google
Analytics The Total
Number
Of
Inbound
Links To A
Page Of A
Web Site
Keyword
Planner Besides CPC
CPM
PPC
advertisin advertisin
advertisin g
g
g,
Adwords
offers: The Text
Used To
Describe
The
Inbound
Link To A
Page Of A
Web Site
Bing
Analytics CPC and
CPM
advertisin
g Negative .are not .are the are the
keywords: important words
words
when
that will that will
organizing trigger
prevent
PPC
your ad to your ad
campaign appear in from
the paid appearing
search
in the
results
paid
search
results The
Number
Of
Outbound
Links On
The Page
That
Contains
The
Inbound
Link To A
Page Of A
Web Site 38 39 40 Which of
the
following
SEMrush
tools
should
you use
to
understan
d which
SERP
features
are
triggered
in Google
by the
keywords
you’re
targeting? Sensor Organic Position
Research Tracking Keyword
Gap Which of
these
website's
aspects
does the
Plesk SEO
Toolkit
rank
based on
the audit
results? Content Technolog Creative
y
writing Design Having
The Same
Which
Page
One Of
Twice The
Buying
Once In
Following Links
Html,
Practice Is From Link Once In
Ethical ? Farms
Pdf. Using
Hidden
Text That
Stuffing Users
The
Dont See
Metatags But
With
Spiders
Keywords Can Read PPC is: 41 42 43 a part of a part of a part of
search
search
search
engine
engine
engine
marketing marketing marketing
focused focused focused
on
on
on
increasing increasing increasing
website's website's website's
visibility visibility visibility
through through through
paid ads organic organic
reach
and paid
reach When
It Will
It Will
It Will
It Will
Enter
Only Find Open Up Find
Direct You
'Help Site: Page
The
Pages
To The
Titles
Google
About
Request
neintervie About
Help
Help
Page For
wquestio Help
Pages
Within
Rens.com In Within
Applicabl indexing
The
e To
neintervie Of
Google
neintervie wquestio
Search
wquestio neintervie ns.com neintervie
Box, What ns.com wquestio
wquestio
Will
ns.com
ns.com
Google
Search
For? Which Of
The
Following
Is The
Least
Important
Area In
Which To
Include
Your
Meta
Keyword( Meta
Descriptio
s)?
Keywords n
Title Body Text 44 How
many
keywords
can you
use for
rank
tracking
on a free
license? 1 3 5 unlimited 45 46 47 Whats
The
Largest
Page Size
That
Googles
Spider
Will
Crawl?
100KB 1000KB Integratio
n
between
Google
Analytics
and On
Page SEO
Checker
allows
find new
you to… UX ideas see total
amount
of
searches
for the
find new keywords
SERP
set up for
Features a landing
ideas
page 2GB Which of
the
following
can you
use with
the
Domain Competit Google
Overview or
Volatility Local
graphs? Updates Changes Events No Set
Limit
Exists Google
May
Crawl
Very
Large
Pages If It
Believes
Them To
Be
Worthwhi
le see
unique
visitors
for each
landing
page State
Holidays Google
an online
advertisin platform
g program for
is:
monitorin
g organic
reach 48 49 an online
platform
for
advertisin
g through
Google
search
engine an online
platform
for
creating
ads for all
search
engines SEO
the
the
the
represent process of process of process of
s:
promotin optimizin optimizin
ga
ga
ga
website website website in
through for mobile order to
paid
devices promote
reach
it through
organic
reach 50 What Is
Anchor
Text? It Is The
Main
Body Of
Text On A
Particular
Web Page It Is The
Most
Prominen
t Text On
It Is The
The Page
Text
It Is The That The
Within
Visible
Search
The Left Text That Engines
Or Top
Is Hyper Use To
Panel Of Linked To Assign A
A Web
Another Title To
Page
Page
The Page 51
The Site
Audit tool
can check
your
website’s
AMP
syntax
Crawl
HTTP
custom
pages for errors
errors
error.
error
A custom campaign, campaign, .ad group,
bid can be d group, ad and
d and
created ad and
keyword keyword
on:
keyword level
level
level 52 53 54 The Meta a short
descriptio descriptio
n is:
n of the
page
which is
usually
displayed
in the
SERP a short
descriptio
n of the
page
which is
used for
indexing a short
descriptio
n of the
page
which
contains
only
keywords The
search
engine
friendly
website is
a website
that: follow
recomme
ndations
in terms
of
technical
features
and
design
and has
logical
link
structure feautures
Flash or
Java plugin
contained
content follow
recomme
ndations
in terms
of
technical
features
and
design 55 56 57 Track
behavior
of search
engine
Track
robots, website Track
detect
visitor
website
and
behavior traffic to
report
and
ensure
any
suggest that SEO
What is problems how
improvem
the
that these website ents
purpose robots
structure you've
of log file encounter can be
made are
analyzer? .
improved. working. None
The title be related use
.be too
tag
to the
relevant long
should
content keywords
not:
of page Which
destinatio event
goal type n
should be
used if
you want
to record
the clicks
on
specific
URL? pages/scr
eens per
session Yahoo
Alexa
Search
Term
Suggestio
n Tool 58 59 Google
Google
Traffic
Trends
Estimator Which Of
The
Following
Free
Tools/web
sites
Could
Help You
Identify
Which
City In
The
World
Has The
Largest
Search
For The
Keyword "six
Sigma"? What
Term Is
Commonl
y Used To
Describe
The
Shuffling
Of
Positions
In Search
Engine
Results In
Between
Major
Updates? Flux Waves Swaying Shuffling 60 61 62 The
Number
Of Times
The
Keyword
Is Used /
(DIVIDED
BY) The
Total
Word
Count On
Page (MINUS)t
he Total
What Is Words In
Keyword HTML On
Density? The Page Which of
the
following
tool will
you use
to analyze
the
variability
trend of
Featured
snippet
occurrenc
e for the
last 30
days?
Sensor
The best .bids
way to
limit the
costs of
the
campaign
is to use: The
Number
Of Times
The
Keyword
Is Used X
(MULTIPLI
ED BY)
The Total
Word
Count On
Page The
Number
Of Times
The
The
Number Keyword
Of Times Is Used /
The
(divided
Keyword By) The
Is Used In Total
The Page Word
Descriptio Count On
n
The Page You can
get this
informati
on only
by asking
for a
On Page
custom Organic SEO
report
Research Checker
.budget .shared
budget 63 64 65 66 Types of
the
campaign
that can
be
organized
with bing
ads are: search
and
content
campaign search
campaign
and
product
ads search
campaign,
content
campaign,
and
product
ads It displays
how
many
keywords
your
website
shows in
top 100
search
results at least
once. It is an
Shows
abstract website
KPI
visitor
calculated behavior
by a
proprietar
It shows y
the total algorithm.
number
of times
your
website
shows in
What
top 100
does
search
"Rankings
results for
KPI"
all
mean?
keywords.
SEM
paid and paid
SEO and
consists organic reach and organic
of:
reach
reach
reach
engine
ads What Is
The Term
For
Optimizati
on
Strategies
That Are
In An
Unknown
Area Of
Shady
Reputabili Red Hat Grey Hat Silver Hat Hat
ty/validity Technique Technique Technique Technique
?
s
s
s
s 67 68 69 Which of
the
following
Traffic
Analytics
features
would
offer the
most
insight? Which Of
The
Following
Statemen
ts About
FFA Pages
Are True?
When
calculatin
g ROI of
the
campaign
you: Geograph
ic
Distributi
Destinatio on to
n Sites to determin
determin e which
e if
countries
visitors
are
are
sending
clicking the
through highest
to linked quality
sites
traffic Traffic
Sources
Traffic
to
Overview determin
to
e how
determin many
e time
visitors
visitors
are
stay on coming to
the site the site
and
and
average through
bounce what
rates
channels They Are
Also
Called
Link
Farms
.compare
the
investme
nt and
the result They
Contain
They Are Numerou
Paid
s Inbound
Listings Links
.compare
the click
through
rate and
conversio
ns They Are
Greatly
Beneficial
To SEO
compare
the
number
of clicks
and
impressio
ns What
does
"Keyword
s KPI" do? 70 It displays
how
many
keywords
your
website
shows in
top 100
search
results at least
once. It is an
Shows
abstract website
KPI
visitor
calculated behavior
by a
proprietar
It shows y
the total algorithm.
number
of times
your
website
shows in
top 100
search
results for
all
keywords. 71 72 73 What
The
Aspects Anchor
The Place
Of A
Text,
From
Hyperlink Especially Which
The
The Place
Are Not The
The Link Visibility To Which
Important Keywords Originates Of The
The Link
For SEO? In It.
.
Link Text Leads.
Sitemap a list of all a list of a list of all
is:
the files titles on external
on the
one page links on a
website
website Why
should I
connect
Google
Analytics
to
Backlink
Audit? To
consider
actual
traffic
To have
when
more
To have calculatin
backlinks To
the ability g the
in the
consider to
toxic
system
the traffic disavow score 74 Which Of
The
Following
Link
Building
Tactics Do
Search
Engines
Tacitly
Endorse?
Long Tail
keywords
are: Reciproca
l Link
Exchange
Programs
never
used with
CPC or
CPM
advertisin
g Viral
Content
Creation
&
Promotio
n
type of
negative
keywords 75 76 77 Renting
Pages
From
Trustwort
hy
Domains
And
Placing
Links On
Them
keyword
phrases
which are
more
specific
than
keywords
consisting
of only
one word A landing page
the home any page
page is: users
page of a on the
reach
website website
when
they click
on the
link
displayed
in the
search
engine
results
page Using CPC a user
a user
advertisin clicks on views
g you pay your ad your ad
each
time: a user
buy from
you Buying
Links
From Link
Brokers &
Networks 78 One of
optimizati link
the off- on of
building
page SEO URLs
elements
is: keyword
analysis 79 80 81 82 Which of
the
following
SEMrush
tools can
help for
mobile
Backlink
SEO?
Audit
Google
Google
advertisin Search
g where advertisin
the ads g
are
promoted
in the
places
specified
by
website
owners is: Having
administr
ative
access
inside
Google
Adwords
account
mean
that: the user
can
receive
alerts and
reports
via email Traffic
Analytics
Display
Network
advertisin
g Listing
Backlink Managem
Gap
ent
Search
Partners
advertisin
g the user
can see
the
campaign
but
cannot
change
any
settings the user
can see
and
manage
all of the
aspects of
the
account 83 84 85 86 Keyword title of
a term
a word or
is:
the ads used to phrase
campaign describe used to
sales
match the
search
query ith
search
results Keyword broad
matching match
type
which
includes
misspelle
d,
synonyms
and
relevant
variations
are called: broad
phrase
match
match
modifier Keyword the last irrelevant the
research point in when
starting
is:
organizing organizing point of
a
PPC
search
campaign campaign engine
marketing
for both
organic
and paid
reach When it group the use
comes to keywords irrelevant
using
keyword
keywords,
you
should
not: use
keyword
matching
types to
target the
audience A bid is: the
the cost
maximum of the ads
amount
you are
willing to
spend per
day for
the
campaign Quality
Score is: a variable a variable a variable
used by used by used by
search
search
search
engines engines engines
to
to
to
determin calculate calculate
e the
the cost the
ranking of per click budget of
the ads
the
campaign Which
factors
affect
quality
score? keyword
landing
page, and
loading
time 87 88 89 90 Which
click
factor
through
does not rate
affect
quality
score? .the
maximum
amount
you are
willing to
pay for a
click on
your ad keyord
landing
landing page,
page,
click
loading through
time, click rate and
through conversio
rate,
ns
geographi
c
performa
nce and
historic
data landing
page conversio
ns 91 92 93 94 95 A tool for Ad Editor .Google
tracking
Analytics
the
statistics
of a
website
is: Ad
Preview
and
diagnosis
tool A/B
.compare compare compare
testing is the
traffic on the
important efficiency a website efficiency
in order of two
of
to:
Adwords
different
accounts
campaign
s and ads The major to crawl
goals of the
the
websites
search
in order
engines to index
are:
the pages
and to
present
the
relevant
search
results to crawl
the
websites
in order
to index
the page to
represent
the
relevant
search
results Search
engine
optimizati
on
consists
of: optimizati
on of onpage and
off-page
elements optimizati
on of onpage
elements optimizati
on of offpage
elements HTML
title tag, title tag, keyword
structure meta tag, meta tag, and links
includes: and
meta
keyword descriptio
n and rich
snippets 96 Meta tag index
used to
prevent
the
search
engines
from
indexing a
webpage
is: 99 nofollow Anchor
text is: the
.the title used in
clickable of web
the meta
part of
page
descriptio
the text
n
visible to
the u...
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- Fall '16
- Raheelaj