BUS420_Project2020 (1).pdf - BUS420 Strategic Management...

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1BUS420 Strategic ManagementGroup Project (20 marks)It is important for representatives from all areas of a college or University toidentify and discuss alternative strategies that could benefit faculty, students,staff, and other constituencies. Remember the process of planning is animportant step in taking strategic decisions. With this project you will be giventhe opportunity to help your university (King Abdulaziz University) to become aleading higher education institution in Saudi Arabia and improve strategicdecision-making.************************************************************************************************Instructions1) Form a group of max. 4/5 girls. Then, choose a Faculty (Business, Law, Sciences,Engineering, Medicine, Languages, Arts, environmental etc.) at King AbdulazizUniversity;2) Do an external analysis and use the STEEP model, Porter’s five forces model andkey success factors to identify opportunities and threats;3) Do an internal analysis. Classify resources, competencies and core competenciesand apply Porter’s value chain. Identify strengths and weaknesses;4) Identify and explain possible strategies that you feel they could benefit your chosenKAU Faculty. Your proposed strategies should allow your chosen faculty to capitalizeon particular strengths, improve upon certain weaknesses, avoid external threats,and/or take advantage of particular opportunities.5) Share your findings with the Faculty Administrators/ Managers and ask forcomments in relations to your proposed strategies.

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