7 - How exciting Ill start by reiterating the main points...

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1 I’ll start by reiterating the main points from Tuesday’s lecture: How exciting.
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Here’s what successful TC requires • Understanding the audience for a particular piece of communication • Knowing the purpose of the communication • Organizing, writing, and formatting your communication so as to simplify the reader’s or listener’s job as much as you can
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What do we mean by ‘audience’? • Who’s going to be reading your document or listening to your presentation?
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…and once you know that, • What do these readers or listeners already know about the subject, and what DON’T they know? • What is their reason for reading or listening? • What will they do with the information you present them in your document or presentation?
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Why is that important? • you need to be able to respond to the reader or readers’ particular needs • you need to be able to choose the right level of formality of technicality of detail • you need to be able to select the right kinds of evidence 5
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What can you know about your audience? • General audiences
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This note was uploaded on 08/08/2010 for the course ME 100 taught by Professor Hildinger during the Fall '06 term at University of Michigan-Dearborn.

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7 - How exciting Ill start by reiterating the main points...

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