Exam1 _Key_ - TECHNICAL COMMUNICATION(10 points Audience...

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TECHNICAL COMMUNICATION (10 points) Audience Awareness Read the following paragraph (taken from a technical report of the sort that you are working on) and answer the questions that follow. Although alternative answers are possible, there IS one best answer for each question. Design of the Cochlear Implant The internal component of the cochlear implant is the electrode, which is implanted into the labyrinth such that it contacts the basilar membrane and is positioned to deliver electrical signals to the hair cells. It is connected to a component that is also implanted, but just below the surface of the skull into the mastoid. This component, part of the transcutaneous energy transfer system (TET), communicates with the external portion of the TET. Both are magnetic coils. These elements are in turn connected to the major external components, the microphone and the housing that holds the signal processor and the battery. The cochlear implant is essentially a three-part system, with both internal and external components. 1. Is the language of this passage suitable for a general (that is, non-specialist) reader? Please give at least one specific reason for your answer and, if you said that it was not suitable, give one specific suggestion for improvement. (2 points) You needed to recognize that the anatomical terms would probably not be familiar to a general reader and that the passage provided insufficient explanation of the term ‘transcutaneous energy transfer system.’ If you didn’t, you may not recognize terms in your own writing that your audience won’t know. You needed to suggest that the writer gloss (define, explain) the terms. If you suggested that the terms be defined in an appendix or attached glossary, you got credit, but think about it: when you’re reading, do you like to have to flip back and forth between the main text and an appendix? If you suggested that the writer include a graphic, good –but be sure that you specifically indicate that the writer would need to direct the reader to the graphic. If you criticized the use of the pronouns ‘it’ and ‘both’ and the use of the demonstrative adjective ‘this’ [modifying ‘component’], I want you to think hard about your reaction. If you’re just jumping on pronouns because I’ve told you to watch out for them, don’t –we HAVE to use pronouns in English. Would it be better to have the passage read “The internal component of the cochlear implant is the electrode, which is implanted into the labyrinth so that the electrode contacts the basilar membrane and is positioned to deliver electrical shocks to the hair cells. The electrode is connected to a component that is also implanted, but just below the surface of the skull into the mastoid. The component that is also implanted just below the surface of the skull, part of the transcutaneous energy transfer system…” ? Pronouns like ‘it’ and ‘this’ aren’t wrong; they’re just potentially ambiguous. But they won’t be if your
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Exam1 _Key_ - TECHNICAL COMMUNICATION(10 points Audience...

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