WK1 DQ4 - What is your companys (or one with which you are...

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How is gross profit computed? Gross profit is the difference between revenue and cost. Why is gross profit an important measure of profitability? Because gross profit is a measure of operating efficiency. It also aids management in pricing policies and materials usage.
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Unformatted text preview: What is your companys (or one with which you are familiar) most recent gross profit rate and how does it compare to competitors? First quarter 2010: General Motors: $865 Million Ford Motors: $2.1 Billion...
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