AssignmentsWeek2 - JuanCastellanos CaseNumber12:YouveCAUGHTmail I Plan A AnalyzetheSituation 1 ? B C D 2

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Juan Castellanos Case Number 12: “You’ve CAUGHT mail!” I. Plan A. Analyze the Situation 1. What is your general purpose?   To address a memo to news bureau managers and  outline the company’s policy for handling employees who violate the email privacy rules.  2. What is your specific purpose?  To create a more detailed company-issued policy memo  that covers all issues and have it posted at each bureau in an area that would be visible  to all employees.     3. Exactly what do you want your audience to think, feel or believe after receiving your  message?   The audience should gain a better and far more detailed understanding on  the company’s policy for handling employees violating email privacy rules. This should  leave them with a feeling of confidence, allowing the news bureau managers with  knowledge on how to handle these email violation cases. 4. Who is your primary audience?  My primary audience is the news bureau managers.  5. What is their background?   The bureau managers have dealt with situations like this  before but because the new privacy policy is now coming into play they must be re- informed. 6. How are its members different from one another?  Each manager handles a situation  differently; this is probably the biggest difference between each member receiving the  memo.   7. How are its members similar to one another?  They all belong to the same exact  profession which allows the message to be delivered to one in the same terms or  vocabulary as the other, making the job easier.   8. What are their reactions likely to be to your message?   The reaction could go either way.  It could be a very positive reaction, one where they would appreciate the memo and learn  or grow from the detailed policy. Or a negative outcome is also possible, with negative  reactions and/or attitudes. B.
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This note was uploaded on 08/15/2010 for the course ENGLISH 227 taught by Professor Sullivan during the Spring '10 term at DeVry Chicago.

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AssignmentsWeek2 - JuanCastellanos CaseNumber12:YouveCAUGHTmail I Plan A AnalyzetheSituation 1 ? B C D 2

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