Appearance is Everything

Appearance is Everything - Magdalen Hobbs HIS245Y1 TA:...

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Magdalen Hobbs HIS245Y1 TA: Frances Timbers Due: 11/11/2008 Appearance is Everything, a Review of Penny Tinkler’s Refinement and Respectable Consumption: the Acceptable Face of Women’s Smoking in Britain, 1918-1970. Female upper and middle class smokers, from the interwar period to the 1970s, were viewed as sophisticated, independent, and stylish 1 as shown through the portrayal of female smokers in “cigarette advertisements, fashion features and advertising for non- tobacco products in middle and upper class magazines and Society papers.” 2 Working class smokers, however, were not portrayed positively and were viewed as “slovenly and unrespectable”, possibly due to the previous association of female smokers with prostitution. Only when “it became more difficult to discern a woman's social class simply from the representation of her paid work” 3 , in the 1930s did the image of a young working class woman smoking become acceptable. The distinction between lower middle class and working class remained, however, with the older working class women who tended to work inside the home rather than in a shop or an office as their more youthful counterparts might. In Britain between 1918 and 1970, positive images of female smokers needed to conform to certain standards of age, dress, and class, which reflected societal attitudes toward smoking and what it represented in different class contexts. Penny Tinkler’s “Refinement and Respectable Consumption: the Acceptable Face of
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Appearance is Everything - Magdalen Hobbs HIS245Y1 TA:...

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