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Case 4 Competition in the Golf - Competition in the Golf 1...

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Competition in the Golf 1 Case 4 Competition in the Golf Equipment Industry Case 4 Competition in the Golf Equipment Industry 1. What are the defining characteristics of the golf equipment industry? What is the industry like? Innovative technology and name brand recognition are the defining characteristics of the golf equipment industry. This industry is very competitive due to the regulations placed upon it
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Competition in the Golf 2 and the diminishing growth in the number of players. Golf companies essentially sell the same products, so they need to differentiate their products through technological advances such as size, weight, swing velocity, and distances. The technology and research that these companies have done is so advanced that the USGA feels the need to place regulations upon the professional players so that the game is fair all around. The golf equipment industry requires regular instruction from a professional teacher, many hours of practice, and the patience to master all aspects of the game, driving the ball from tee, long iron shots, and putting is what the industry is like. 2. What is competition like in the golf equipment industry? What competitive forces seem to have the greatest effect on industry attractiveness? What are the competitive weapons that rivals are using to try to outmaneuver one another in the marketplace? Is the pace of rivalry quickening and becoming more intense? Why or why not?
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