AMP-425.docx - Week 1 DQ 1 List and describe the four...

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Week 1 DQ 1 List and describe the four factors that are needed in order for marketing to occur.
Week 1 DQ 2 Identify and describe a potential ethical dilemma that a marketer might face when segmenting. How might this concern be appropriately addressed given the need to satisfy often conflicting stakeholders?

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