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Unformatted text preview: 3. Understand and Define the Revenue Model Drivers a. Market, Competition, Product/ Service Offering, Customer, Pricing, Terms, Sales Cycle, Customer Acquisition, Selling Resources, Churn, Data Flow) b. Make Graphs for all the above so that the investors can easily understand 4. Gather other data a. Pricing, salaries, consultants, cost of space/ sqft, servers, operating expenses, etc) 5. Build a Realistic Product Plan. 6. Build a Credible Revenue Model 7. Expenses, Headcount, Space and Equipment a. 4 departments of expenses: Revenues, R&D, S&M, G&A b. Model the headcount when possible 8. 3 financial Statements a. Create Income Statement by department b. Create Income Statement by Account Category c. Build Balance Sheet and Statement of Cash Flows 9. Key Metrics (Check the PP online 10 key metrics) a. Have them all in one place...
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This note was uploaded on 09/08/2010 for the course BUS 173C at San Jose State University .