Midterm1-133BFadiman.pdf

Midterm1-133BFadiman.pdf - 13 Professor Jeff Fadiman...

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1 3 3BlMidterm Professor Jeff Fadiman 1. To become a Pacific Rim Marketing specialist requires expertise in Global Geography as well as Global Business. Why? To illustrate your expertise, draw a map displaying South and East Asia, includinly only those nations that are significant US trading partners. Shape each nation correctly, (No squares or circles). Place each correctly in relation to its neighbors. Spell the name of each completely and legibly. 2. To become a PacRim marketing specialist requires expertise in PacRim marketing methods. Why should emerging specialists (such as yourselves) study Guan Xi (Utang na loob, Ristah, etc.)? 3. To become a Pacific Rim Marketing Specialist requires specific adjustments to Asian ways of doing business. What specific behavioral changes would you make in the (American) way you do business, on entering lndia? For each change you mention, tell me: --What change you would make. --whv
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This note was uploaded on 09/08/2010 for the course ASIA 133B at San Jose State University .

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Midterm1-133BFadiman.pdf - 13 Professor Jeff Fadiman...

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