Station Structure

Station Structure - Marketing &...

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Major Departments of the Radio Station Programming Sales Technical Thursday, October 15, 2009
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General Manager(GM)- Oversees all operations of the station Accountant -Payroll, Billing, Final Approval of Sales Contracts Office Manager- Personnel, oversees day to day operation of the office environment Traffic Manager -Schedules commercials Continuity Director -Prepares copy & audio files for Production Reception Thursday, October 15, 2009
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Programming Program Director(PD)Responsible for station sound Music Director -Procures & Schedules Music Production Commercials,PSAs, Features Imaging promos, station demos Announcers News Director Reporters Traffic Reporter Thursday, October 15, 2009
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Sales General Sales Manager(GSM) Responsible for all Advertising Sales National SM -National Accounts Local SM -Local Accounts Co-op
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Unformatted text preview: Marketing & Promotions-Pairs Client & Station together for non-traditional revenue Sales Persons-Account Executives(AE) Sales Assistants Thursday, October 15, 2009 Technical Chief Engineer (CE)-Responsible for all technical aspects of station Transmitter Engineer-Maintains transmitters Maintenance Engineer-Keeps equipment in proper working condition Thursday, October 15, 2009 Station Flow Chart Announcers News & Traffic Reporters News Director Production Program Director National SM AEs Local SM Promotions/Marketing General Sales Manager Maintenance Transmitter Chief Engineer Office Accounting Traffic Continuity General Manager Corporate Thursday, October 15, 2009 GM PD MD Jox Sales Managers & AEs Engineering Production Office Accounting Traffic Continuity Marketing Promotions 3-D Web Thursday, October 15, 2009...
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Station Structure - Marketing &...

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