Comm._20_MASLOW - Thus, you can use these needs to appeal...

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MASLOW’S HIERARCHY OF NEEDS For Speech 2 and 3 (both persuasive), choose ONE of the following and label it under “Need” anywhere you plan to use it in your outline. See packet for sample outlines. In this hierarchy, the lower-level needs have to be satisfied before a person can become concerned with the needs on the next higher level. In other words, we need Level 1 met before we can really even think about Level 2.
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Unformatted text preview: Thus, you can use these needs to appeal to and persuade your audience. Foundational Need (Level 1) Security Needs: Safety, Shelter, Protection Level 2 Belongingness Needs: Friendship, Love, Acceptance Level 3 Esteem Needs: Self-Image, Approval, Recognition Level 4 Self-Actualization Needs: Personal Fulfillment, Knowledge, Creativity...
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This note was uploaded on 09/08/2010 for the course COMM 20 at San Jose State University .

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