downlad_Attribution_Theory

downlad_Attribution_Theory - ChAD 169 Attribution Theory...

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Attribution Theory Rebecca Jedel, PhD ChAD 169
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Atkinson Expectancy X Motive for Success (MS) Motive to Avoid Failure (MAF) Perceived Probability of Success (Ps) Incentive Value of Success (Is) Perceived Probability of Failure (Pf) Incentive Value of Failure (If) Tendency to approach or avoid achievement activity (TA) Formula to get published TA = TS – MAF TA = (MS x Ps x Is) – (MAF x Pf x If)
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Rotter’s Social Learning Theory Beliefs Value assessments Expectancies (based on subjective criteria) Locus of Control Internal LOC believe success based on own behavior, choices, ability External LOC believe success is random based on luck, fate, tarot cards, other people
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Weiner’s Attribution Theory Locus of Control people use this to predict a future outcome for themselves Attribution Theory a review of why a current outcome occurred
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Causal Attributions Ability stable beyond the individual’s control Effort situational under personal control Random idiosyncratic rationalizations
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