17-Kodicom Co - is also due to SEIKOU OPTICAL LTD and...

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Kodicom Co., Ltd ( Unit: 100 Mil. Won) Year Dec 31 st 2004 Dec 31 st 2005 Dec 31 st 2006 Dec 31 st 2007 Mar 31 st 2008 Revenue 332. 1 281. 0 329. 6 369. 8 84. 1 Percentage Change -15.39% 17.30% 12.20% -9.03% COGS 190. 9 188. 4 203. 7 255. 9 56. 2 Percentage Change -1.31% 8.12% 25.63% -12.15% Gross Profit 141. 2 92. 6 125. 9 113. 9 27. 9 Percentage Change -34.42% 35.96% -9.53% -2.02% Like most of Korean competitors in security equipment industry, revenue declined at Kodicom by -15.39% in 2005 in comparison with 2004 due to “Price war” in security equipment market. Kodicom recognized a new trend of security equipment technology and the company has launched digital CCTV camera which is entering a whole new world market. With digital security surging, this is giving the company a chance to enter the crop and earning a 17.30% increase in revenue in 2006 over 2005. The success of 2006 and 2007
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Unformatted text preview: is also due to SEIKOU OPTICAL LTD and Samyang Optics Co., Ltd. were registered as the affiliate With the redesign in 2006 of Kodicoms DVR series which provide clean and high-definition digital images and fast record experiences, the new products met customer needs earning a 12.2% increase in revenue from 2006 for 36 billion Won in sales. However, in Q1.2008, Kodicom realized a 9.03% loss in revenue over the prior year. In 2008, the Worldwide economic crisis forced a slow down in security equipment sales. As a result, Kodicoms dealer partners cancelled orders to control their own inventories....
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This note was uploaded on 09/07/2010 for the course MGMT MTG508 taught by Professor Leepickler during the Spring '09 term at Northcentral.

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