18-The Industry performance

18-The Industry performance - especially not true for CNB...

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The Industry performance (Unit: 100 Mil. Won) Year Dec 31 st 2004 Dec 31 st 2005 Dec 31 st 2006 Dec 31 st 2007 Mar 31 st 2008 Revenue 6,46 5 6,5 11 6,74 4 7,501 1, 730 Percentage Change 1% 4% 11% -8% COGS 5,48 1 5,5 31 5,73 7 6,363 1, 448 Percentage Change 1% 4% 11% -9% Gross Profit 98 4 9 79 1,00 7 1,138 282 Percentage Change 0% 3% 13% -1% The industry performance, despite of the “Price war” in 2005, four consecutive years growth in security equipment sales revenue 1% in 2005, 4% in 2006 and 11% in 2007. Which contrast with Mr. Hyoin Kim, marketing manager at Sunkwang said, "In terms of the price competition, Korean companies cannot get advantage anymore from Taiwanese and Chinese companies especially in low-end market." This is
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Unformatted text preview: especially not true for CNB technology Inc. and Commax Inc. These companies are moving their production line to China, it is a real solution. With the Worldwide economic crisis initially by the sub prime mortgage crisis in 2007 and the ensuing credit crunch, 2008 saw a major decline in security equipment sales -8%. As noted in the individual company effectiveness assessments, each company was affected by the economic slump in 2008. The economic slowdown along with the 2008 resulted in a lack of consumer confidence....
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This note was uploaded on 09/07/2010 for the course MGMT MTG508 taught by Professor Leepickler during the Spring '09 term at Northcentral.

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