COMM 320 Hinson 6-4 Committee Report

COMM 320 Hinson 6-4 Committee Report - Even though...

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The Coca-Cola Company meeting was very informative and easy to take minutes from. Everything seemed to be stated very clearly and was very easy to understand. The President and CEO of Coca-Cola Company is Muhtar Kent, who performed the meeting at the Coca-Cola Company headquarters in Florida. Mr. Kent talks about how the effects on the economy surprisingly have not affected Coca-Cola’s sales around the world. The meeting also involved creating a plan for different techniques in order to promote Coca-Cola during these difficult times.
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Unformatted text preview: Even though Coca-Cola continues to create revenue, Pepsi and other related products continue to decrease in their profits. It is true that even if the economy is suffering, people are still willing to spend one dollar to treat themselves to a coke. Coca-Cola has done a great job advertising and promoting their products, better than other related products, during these difficult economic times. Coca-Cola’s goal is to create $6 billion dollars in revenue by the year 2020....
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This note was uploaded on 09/07/2010 for the course COM 320 taught by Professor Hinson during the Spring '10 term at Heidelberg.

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