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Unformatted text preview: on can automatically evaluate and highlight cus that meet all of the characteristics targeted by this product. ♦ AND function will be used to identify the target customers. ic Dat a
ust d e c id e if a sp e c t o f the ir d products for a p a ny tha t is w ho a re fem a le , o ld . bably find it t of 100,000 potential highlight customers this product. t customers. Customer Detail Information
Name Customer 1 Customer 2 Customer 3 Customer 4 Customer 5 Customer 6 Customer 7 Customer 8 Customer 9 Customer 10 Customer 11 Customer 12 Customer 13 Customer 14 Customer 15 State of Residence CA MO TX NJ FLA PA GA NH NY CO NJ NM NY VA PA Gender F M F M M F F F M F M F F M M Age 22 44 65 73 29 26 34 54 36 41 30 24 28 44 52 Children NO YES YES NO YES YES NO YES NO YES YES NO YES NO YES Target Customer AND Funct ion ( cont .)
♦ AND (C3=“F”, D3<45, E3=“Yes”) ♦ AND (lo g ic a l1, lo g ic a l2, lo g ic a l3, lo g ic a l4… ♦ And func tio n w ill p ro d uc e o ne o f tw o p o ssib o utp uts. ♦ If all logical tests are true, the function will display the TRU...
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This note was uploaded on 09/10/2010 for the course IAH 001 taught by Professor Wang during the Spring '10 term at Michigan State University.
- Spring '10