SPPT C1 - More Patterns of Business Communication Vertical...

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Chapter 1 Business  Communication  Foundations
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Learning Objective 1 Why is business communication  important to individuals and  organizations?
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Business Communication is  Important to Enhance your self-esteem Become an effective employee Advance in your career Positively affect an organization’s  success
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Learning Objective 2 List and explain the goals of  business communication.
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Goals of Business Communication Receiver understanding – as the sender  meant it to be understood Receiver response – receiver responds  to the message Favorable relationship – establishes a  strong business relationship Organizational goodwill – the receiver  feels a good feeling toward the  organization
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Learning Objective 3 Describe the patterns of business  communication.
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Patterns of Business  Communication Internal or external Formal or Informal Work related or personal
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Unformatted text preview: More Patterns of Business Communication Vertical (upward or downward) or horizontal Serial Network Grapevine Learning Objective 4 Explain the communication process. Communication Process The communication environment includes the sender, the message, the receiver, feedback, and communication barriers. Learning Objective 5 Identify communication barriers and describe ways to remove them. Communication Barriers Failure to use the you-viewpoint Word choice Punctuation, spelling, grammar, and sentence structure Appearance of the sender or the message More Communication Barriers Environmental factors Type of message Receiver capability Listening Remove Communication Barriers To remove communication barriers analyze the receiver and use the you-viewpoint in your messages....
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SPPT C1 - More Patterns of Business Communication Vertical...

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