Unformatted text preview: phone. Functional Planning – Because this information would be provided to prospect consumers and delivered directly to their cell phones. Qode would need to use test subjects. Start off with larger products that draw attention to consumers and develop strategies to get them to continue using their products. Analyze how the product information can spread and market these specific products with other products. Operational Planning – One of the downfalls that Qode was able to identify was cell phone outage. Qode needs to have a back up plan for how their product information will be distributed if this were to happen. As discussed, using the internet and social networking websites would be the most common back up plan to have. Numerous consumers use either MySpace or Facebook....
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- Spring '10
- Management, Operational Planning