Lecture 25 – Social Influence

Lecture 25 – Social Influence - Lecture 25...

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Lecture 25 1 Lecture 25 Social Influence Josh Wede Psych 100 Social Influence The greatest contribution of social psychology is its study of attitudes, beliefs, decisions, and actions and the way they are molded by social influences. Conformity and Obedience Behavior is contagious We follow the behavior of others to conform “Don’t rock the boat” Other behaviors may be the expression of compliance (obedience) toward authority. The Chameleon Effect Unconsciously mimicking other’s expressions, postures and voice tones Helps with feelings of empathy Suggestibility is a subtle type of conformity adjusting our behavior or thinking toward some group standard. Group Pressure & Conformity
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Lecture 25 2 Conditions that Strengthen Conformity 1. One is made to feel incompetent or insecure. 2. The group has at least three people. 3. The group is unanimous. 4. One admires the group’s status and attractiveness. 5.
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Lecture 25 – Social Influence - Lecture 25...

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