BREAD LINES ARE BACK AT PANERA! The main factor of success of the St. Louis Bread Company is they have clear vision. Ron Shaich, the president of the organization, made a vision known as “Concept Essence”. This vision is the key point because vision is the basic of an organization leading it to be whatever it wants to be. Listening to the customers is the second factor. Making employee as the front-line is the third. It creates great atmosphere for customers. Thinking it over 1. Who are the major competitors to Panera Bread in your area? Managerial differences, if any, do you see? Given the description of Panera Bread in this case, for which company would you rather work? Why? I think I can not compare some of bread seller in my country with Panera Bread because there is no Panera Bread’s branch in my country. 2.
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