Week04_CS - Business Models(Tutorial CaseStudyPriceline...

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Business Models (Tutorial) Case Study – Priceline About Priceline Priceline ( www.priceline.com ) offers products for sale in two categories - a   travel service   that offers leisure airline tickets, hotel rooms, rental  cars, packaged vacations and cruises - personal finance service  that offers home mortgages, refinancing and  home equity loans through an independent licensee Priceline also owns travel Web sites : - Lowestfare.com   (A leading provider of discount travel products and  services for the leisure travel market) - Rentalcars.com  (More options on car rentals both in US and Europe) Priceline is part-owner  of Internet travel service Travelweb LLC. - Travelweb   LLC   ( www.travelweb.com )   owned   by   Hilton   Hotels  Corporation, Hyatt Corporation, Marriott International, Six Continents  Hotels,   Starwood   Hotels,   and   travel   technology   provider   Pegasus  Solutions, Inc. - Travelweb LLC offers an innovative method for the online distribution of  hotel rooms. Priceline licenses its business model to independent licensees, including  pricelinemortgage  and  certain international licensees
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Week04_CS - Business Models(Tutorial CaseStudyPriceline...

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