Local news presentation

Local news presentation - And now a word from your sponsors...

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And now, a word from your sponsors Editing hometown news
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A sense of community … Communicate: to cause (information) to pass from one to another Community: an interactive, diverse group who share personal, economic, social and political interests
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Local news is a compass that guides people to a sense of community via … Relevance Heart Interactivity Diversity And of course, attention to accuracy
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Local news is … “Up close and personal” News people care about passionately A test of an editors’ sense of fairness A way to give people a voice by telling them truthful stories that matter
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Local news is … More important than ever Often what the audience sees as the difference between competitors Remember: “Community” is no longer is no longer defined just by geography; it can mean new “niche media” jobs.
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Strong local news Builds or rebuilds community Is issue-oriented, rather than event-focused Goes beyond events to explain “systems” that often direct our lives as citizens Puts attention on the middle ground in public debate, not just the extremes Prefers substance when covering political debate Invites readers to consider many sides to events, issues
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One more time … local news has these elements Relevance Heart Simplicity Friendliness A sense of place Accuracy
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Relevance Looks like real life to readers Articulates what they think or sense Challenges conventional views in a constructive way Gives info that’s useful in making plans and solving problems News you can use!
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