Chapter 1 assessment

Chapter 1 assessment -...

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Chapter 1 assessment - IS in Global Business Today SEONG PAN CHONG  Started: 15 September 2010 10:06 PM Questions: 20     1.  (Points: 5)      The hardware and software used to transfer data in an organization is called a. data management technology. b. networking and data management technology. c. data and telecommunications technology. d. networking and telecommunications technology.    Save Answer     2.  (Points: 5)      A fully digital firm produces only digital goods or services. a. True b. False  b   Save Answer     3.  (Points: 5)   
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  Which of the following are environmental actors that interact with an organization and its information  systems? a. customers b. suppliers c. regulatory agencies d. all of these  d   Save Answer     4.  (Points: 5)      In a hierarchical organization, the upper levels consist of a. managerial and professional employees. b. managerial, professional, and technical employees. c. professional and operational employees. d. managerial, professional, and operational employees.  b   Save Answer     5.  (Points: 5)      The fact that online advertising revenues are growing at 25 percent a year, while offline traditional advertising  revenues are growing at about 5 percent a year, suggests that
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a. Internet advertising is very inexpensive. b. offline traditional advertising is not very effective. c. the Internet is transforming the traditional advertising business model.
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Chapter 1 assessment -...

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