econ debate-1

econ debate-1 - EC231 Debate Professor Yu October 1 2010...

Info iconThis preview shows pages 1–3. Sign up to view the full content.

View Full Document Right Arrow Icon
EC231 Aurora Kesseli Debate Colleen Kenny Professor Yu Caitlin Curcuruto October 1, 2010 We all currently live in a world where the importance of sustainability and “being green” is thankfully hammered into our heads every day. While there are still some people behind the times, most of us have jumped on the bandwagon and do what we can to help our environment so that it will still be here for future generations. Thanks to this relatively new campaign for a more sustainable consumerism, environmental regulations can actually help the competitiveness of many US companies. In this new “green” age consumers are not simply looking for the cheapest price but also the most sustainable product. Often times it takes the instating of a new environmental regulation to force companies to do the research to find out how to make their product more sustainable and therefore making their product more appealing to their customers in the long run. History has shown that firms rarely operate on their efficiency frontier in practice. Those that are most successful, then, are those that are able to adapt and adopt new technologies as new information arises. The world is not static; hence the ability to innovate will only make a firm more capable of meeting the demands of a changing world. We can easily see this in practice with companies who have harnessed the growing demand for “green” products. Here regulation and innovation go hand in hand. Those that comply with standards and create environmentally friendly products will gain a clear advantage in many of today’s markets. The idea of “early movers” works similarly to this. In the growing trend for clean products, those firms that innovate quickly will be able to secure their places in the market, thereby gaining greater
Background image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full DocumentRight Arrow Icon
financial stability. For example, the U.S. has fallen behind many European countries in
Background image of page 2
Image of page 3
This is the end of the preview. Sign up to access the rest of the document.

This note was uploaded on 10/06/2010 for the course ES ES271 taught by Professor Machaut during the Spring '10 term at Colby.

Page1 / 4

econ debate-1 - EC231 Debate Professor Yu October 1 2010...

This preview shows document pages 1 - 3. Sign up to view the full document.

View Full Document Right Arrow Icon
Ask a homework question - tutors are online