Unformatted text preview: How can Wumart exploit these differences through o Strategy o Tactics? What about Wumart vs local Chinese retailers? LEARNING OBJECTIVES: Apply strategic frameworks/concepts: Identifying different battlefields Principles of competitive strategy Practice answering “what is the likely future of this industry”? Explore how a local company can beat multinationals in China...
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- Spring '10
- English-language films, Thought, Chris Doran, Wumart, incoming multinationals