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Chapter 12: More Realistic and Complex Pricing12-1 Parking Lot OptimizationSuppose your elasticity of demand for your parking lot spaces is–2 and the price is $8 per day. Ifyour MC is zero and your lot is 80 percent full at 9 a.m. over the last month, are you optimizing?
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12-4 Macintosh Versus iPhoneWhen the Macintosh computer was introduced in 1982, Apple made it difficult for third-party