Mod 4 CA - Touro University International ACC 501...

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Touro University International ACC 501 – Accounting for Business Decision Making Case Assignment Module 4 Creative Consumer Consultants, Ltd. Coordinating Professor: Dr. Paul Watkins Core Faculty: Dr. Robert Muretta
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Introduction This case assignment will focus on Creative Consumer Consultants, Ltd. This is a corporate consulting firm began by Crafton Carbuckle that specializes in assisting corporate clients analyze markets and promotional campaigns. The company is highly successful because of the strong personal attention given to clients by the project managers. Creative Consumer Consultants home office is located in New York, with additional offices in Chicago, Little Rock, and Paris. Office Dynamics With the exception of the Little Rock office, all four of Creative Customer Consultants’ offices have been established for at least fours years and have a well established clientele. The Little Rock office is a new venture that was launched only last year and is struggling in its attempt to attract clients and is an experiment by the company to determine the feasibility of opening future offices in smaller business communities. Each of the four offices has a manager that is autonomous and responsible for all activities in their respective office. In addition to a
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Mod 4 CA - Touro University International ACC 501...

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