Week 3 - Analyzing Credibility Checkpoint

Week 3 - Analyzing Credibility Checkpoint - 1 Analyzing...

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1 Analyzing Credibility The CNN news clip is paid for by CNN itself. There is no “slant” (if you would) that I can detect. The opinions that are expressed by Mayor Giuliani are strictly his. Though Larry King pushes questions toward the Mayor, none of them are in the context that would otherwise create a secondary opinion. This particular example describes the physical and emotional reactions of Americans to events of terror. Giuliani expresses his view of society post 9/11; and it clearly depicts a more aware, and terror focused people. What he says is credible because there are examples all around us that represent our reaction(s) to the world trade center attacks. The Wendy’s commercial is paid for by its parent company, Oldemark. There is a secondary opinion implemented due to the “force fresh in your face” ad approach. The consumer is taught that Wendy’s method of cooking is not only more original, but fresher than the competitions. The slogan, “ you know when it’s real
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Week 3 - Analyzing Credibility Checkpoint - 1 Analyzing...

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