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Unformatted text preview: 2 (a) Calculate the intercept and slope coefficients of the INVERSE (Price dependent) demand function. Show your calculations. PLEASE TURN OVER>>>> (b) Yesterday, the acerbic Brit star of the show Simon Cowell announced that he is no longer going to be on the show. The Wall Street journal estimates that this will change the audience and reduce the demand price per 30 seconds advertising by 100 ($100,000) for the same audience number (Q) Calculate the new demand function, ( Q = f(P))...
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This note was uploaded on 10/25/2010 for the course ARE 100A taught by Professor Constantine during the Winter '08 term at UC Davis.
- Winter '08