Diversification Strategy Presentation

Diversification Strategy Presentation - CORPORATE...

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CORPORATE CORPORATE DIVERSIFICATION DIVERSIFICATION STRATEGIES STRATEGIES
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Strategic Mgt. In Diversified Companies The tribal wisdom of the Lakota Indians  passed on from one generation to the  next, says that when you discover that  you are riding a dead horse, the best  strategy is to dismount. However,  members of modern, corporate  management teams have developed  new techniques.
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a. Buying a stronger whip. b. Changing riders. . c. Threatening the horse with termination. .. d. Appointing a committee to study the horse. ... e. Arranging to visit other sites to see how they  ride dead horses. .. f. Lowering the standards so that dead horses can  be included. .... g. Reclassifying the dead horse as living  impaired. .... h. Hiring outside contractors to ride the dead  horse. ....
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i . Harnessing several dead horses together to  increase speed. .... j. Providing additional funding to increase the dead  horse's performance. k. Doing a productivity study to see if lighter riders  would improve the dead horse's performance. l. Declaring that the dead horse carriers lower  overhead and therefore performs better than some  other horses. ... m. Rewriting the expected performance requirements  for all horses. n. Promoting the dead horse to a supervisory position
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Overview What is Diversification What is senior Mgt’s responsibility in  Diversified Companies? Why and When does a company  diversify? How does a company accomplish it Related and Unrelated Diversification When to stop.
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What is Diversification? A collection of businesses under one  corporate umbrella
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Diversification and Corporate Strategy A company is diversified when it is in two or  more lines of business Strategy-making in a diversified company  is a  bigger  picture exercise than crafting a strategy for  a single line-of-business  A diversified company needs a  multi-industry, multi- business strategy strategic action plan  must be developed for  several   different  businesses  competing in  diverse   industry   environments
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Diversification and Corporate Strategy In addition to a business strategy which  identifies and maintains a sustainable  competitive advantage in each of the  business units,  a coherent corporate  a coherent corporate  strategy strategy  is needed which creates value  and is internally consistent.
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Diversification and Corporate Strategy A coherent corporate strategy can best be  thought of as how, in pursuit of a  vision vision , the  corporation aligns its  goals and objectives goals and objectives organizational structure, systems and  organizational structure, systems and  processes processes , and  choice of industries and 
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This note was uploaded on 10/22/2010 for the course BUS 496 taught by Professor Staff during the Spring '08 term at University of Nevada, Las Vegas.

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Diversification Strategy Presentation - CORPORATE...

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