ENGR131_FA10_Purzer_7a

ENGR131_FA10_Purzer_7a - Prof. Purzer & GTA...

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Unformatted text preview: Prof. Purzer & GTA Masaki Kakoi Section 002 1 7A See Blackboard: MEA & Project Folder. Project Feedback 2 Brainstorming list of ideas (without judgment & evaluation) Sketch ideas Design journals, Silent sketching, Rotational sketching Impromptu prototyping Explore prior art (e.g., existing solutions, patents) Ask experts or frequent users Observing nature (bio-mimicry) Looking at it differently Morphological charts (function decomposition) Combine methods. Explore combinations an hybrid designs Revisit inspiration strategies (observations, stories, etc.) Design List and describe design thinking strategies Identify and use intentional systematic methods to develop alternative solutions and engage in rich brainstorming Explain the role of iteration in innovative design 5 6 www.ideo.com Design thinking is an approach that uses the designers sensibility and methods for problem solving to meet peoples needs in a technologically feasible and commercially viable way. In other words, design thinking is human-centered innovation . emotional innovation (brands; relationships; marketing) process innovation functional innovation experience innovation business viability technical feasibility user desirability interdependent design criteria 7 Tim Brown (2008) Design Thinking, HBR, June pp 80-9 Radcliffe (2010)) Involve diverse perspectives Ask questions e.g., how can technology help?e....
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ENGR131_FA10_Purzer_7a - Prof. Purzer & GTA...

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