parenti2 - -1JermainePatrick MC500 WeeklySummary

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-1 Jermaine Patrick MC 500 Weekly Summary This section of readings the things that stood out were the features on  advertising.  The federal communication commission requires broadcasters to set  aside time for public service announcements. The obligation is a vague one, the  Federal Communications Commission never denied a license to a station for  failing to live up to it, despite complaints from community and public interests  groups. About 3 percent of air time, worth more than a billion dollars annually, is  given to Public Service Announcements. The free time, like the millions of dollars  worth of free space donated by newspapers and magazines, is monopolized by  the Advertising Council, a nonprofit corporation  funded and directed by  corporations and bankers and network officials. The council ads offer trivialized  solutions to societal problems. The business owned media tends to focus on labors unwillingness to 
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This note was uploaded on 11/01/2010 for the course MC 500 taught by Professor Enos during the Spring '10 term at Jackson State.

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parenti2 - -1JermainePatrick MC500 WeeklySummary

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