Week 1 - Introduction and Strategy Overview

Week 1 - Introduction and Strategy Overview - Integrated...

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Click to edit Master subtitle style Brian Anderson and Valya Kuskova Week 1: What is Strategy Integrated Core, Fall 2010 J-370, Strategy Component
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Class Agenda Introductions Class structure, assignments, other admin questions What is Strategy? Strategy as a component of Integrated Core Chapter 1: What you need to know Preparing for next class
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Introductions On a 3x5 card… Name Hometown Whether or not you have worked for a for- profit business before and in what capacity 5 word or less definition of ‘strategy’ One interesting thing about you that you don’t mind sharing
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Welcome to I-Core! Your life will never be the same Who is teaching you and why Class structure: interactive, participation-based class discussions You have as much to add to this class as anyone else Unless you are actively engaged, the class will be nothing more than “death by powerpoint” To encourage participation, we “cold-call” Exercises, videos, case discussions will take precedence over powerpoint lectures
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Welcome to I-Core! Your life will never be the same Textbook and other assigned readings Prepare before coming to class Class exercises will assume you have read all the assigned materials We will not cover all of the textbook material. You are perfectly capable to read on your own. We will bring additional material and exercises to further elaborate on most important points. For every chapter, we will include a list of “important terms.” Chapter Quizzes Chapter quizzes are due the Sunday before that chapter is covered in lecture. Quizzes are on OnCourse. 10 questions, open book/note, plus one short answer
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Welcome to I-Core! Your life will never be the same Homeworks and Class Exercises are designed to help you learn Assignments will follow the tasks you will be required to perform for your final I-Core case at the end of the semester. This is your chance to practice! Most in-class exercises are done using peer instruction. Learn to work well with others! You will receive points for in-class exercises. Bring your clickers! Homeworks and exercises are grade boosters. Take advantage of them! Some homeworks will be individual, some will be group effort. “Group effort” on homeworks is always optional. You are welcome to submit ALL homework assignments on individual basis.
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Welcome to I-Core! Your life will never be the same Exams Multiple choice Will cover the material from the preceding five weeks All textbook readings, discussion, and exercises are fair game Admin Q & A
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What is Strategy?
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Question… Can firm performance be perfectly predicted by an equation, that is, can we collect enough
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Week 1 - Introduction and Strategy Overview - Integrated...

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