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Course_Intro_04955

Course_Intro_04955 - Click to edit Master subtitle style...

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Unformatted text preview: Click to edit Master subtitle style MKT 337 Principles of Marketing Professor Jade S. DeKinder Jade S. DeKinder Jade S. DeKinder Course Information n My office hours: MW 2:00-3:00 or by appointment n Office: 7.208 n [email protected] n TA: Szu-Chi Huang n Office Hours: Tue 10:00-11:00 am or by appointment n Office: CBA 1.306D n E-mail: [email protected] Jade S. DeKinder Jade S. DeKinder n Marketing , 9th edition n Coursesmart.com Jade S. DeKinder Jade S. DeKinder Format and Policies n Come prepared! q Read business press articles q Read chapter n Behave professionally q No laptops, cell phones, blackberries, etc q Arrive on time n Class will involve lectures, guest speakers, discussion, exercises, and films Jade S. DeKinder Jade S. DeKinder Grading n Exam 1 22 % n Exam 2 22 % n Exam 3 22 % n Marketing Project 19 % n Attendance 8 % n Contribution 7 % n Total 100 % Jade S. DeKinder Jade S. DeKinder Grading (continued) 92-100 = A 72-77.9 = C72-77....
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