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143 final review - Review Exam#2COMS 143 Typical use of...

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Review Exam #2COMS 143 Typical use of metaphor in history Aristotole and Thomas Hobbs- metaphors were deviant and clouded the mind because they were about rational thinking Metaphor definition metaphor- as a figure of speech, a decorative device.  Comparison that is  poetic, creates an image within discourse such that you could see the world in a  different way.  We use it to make language look pretty. any symbolic  representation that invites us to view one thing in terms of another,  a way of  coming to see what the world is tenor – object that is being shaped, primary focus, can be implied “Weve come here to cash a check” vehicle - perspective were going to see it from ex: love (t) is a battlefield (p) crazy (t) in love (p) crush, lovestruck rhetorical functioning of a metaphor 1) the metaphor as a tool of language acts as a bridge between the two terms. (tenor and vehicle related by commonplaces) 2) it enables us to make a new perspective/ lens that enable inducement/ persuasion ex: crush (rhetorical impression: love is beyond our contol and is irrational). 3) The altered perspectives within metaphor enable inducement. a. are brought together by a system of commonplaces which function to see the tenor through the perspective of the vehicles. Metaphor as a way to know reality As you use the language you use- it becomes the metaphor for understanding reality. The words you use are a screen. If you don’t have a word for something, its not a part of your reality. Ex: Eskimos have a bunch of words for snow that we don’t know or see
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rhetoric as managerial-  if truth is something that is already here on earth,  everything that could be true is already true there and waiting for us to establish  and tell people about ex: priest giving a sermon Rhetoric is epistemic-  rhetoric is found through experience.  We use persuasive  language to come to know what is true.  Arguing for truth Ex: debate Rhetoric as ontological-  rhetoric doesn’t create truth, but it does create reality!  Socially constructed reality. Rhetoric doesn’t make truth appear effective, it  functions to explain what it means to be.  Bringing something into being that  wasn’t thought before.  A tool that brings rise to reality.   Ex: Obama- “god bless America”- god exists, creates a way of seeing or being…  a socially constructed reality.   Ex: santa clause- bringing something that wasn’t thought before and  propaganda- no connection to truth     Metaphoric criticism asks what basic question of an artifact?
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