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Week 3 how 3 retail businesses use BI

Week 3 how 3 retail businesses use BI - How Three Midsize...

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How Three Midsize Companies Use Business Intelligence To Their Advantage A restaurant chain, a producer of hops, and a specialty retailer take different approaches to analyzing their data, but all realize benefits to their businesses. By Charles Babcock InformationWeek May 11, 2005 09:06 AM Rubio's Fresh Mexican Grill is a fast-growing chain of restaurants based on cuisine from Baja, Mexico, such as fresh fish, salsas, avocados, and guacamole. Parent company Rubio's Restaurants Inc. had revenue of $137.4 million last year, up 9.9% from the previous year, and the chain now extends across six Western states from California to Colorado. Paul Nishiyama, director of IT for Rubio's Restaurants, says business intelligence has played a key role in the chain's growth over the last two years. Much of what had been a frequent demand for business-status reports from his small IT staff has been shifted onto the reporting capabilities of Business Objects SA's Business Objects Enterprise system, with its dashboard-building and reporting capabilities. More Business Intelligence Insights Whitepapers Maximizing Revenue and Retention: Using Customer Insight to Drive Real-Time Execution Enterprise Risk Management for Financial Services Webcasts Maximizing Your Data Asset: New Thinking About Data Quality Customer Insight in Banking: Using Analytics for Growth and Retention Analytics Next-Gen BI Is Here Reputations At Risk Videos Partnerpedia is a hosted partner management system. It has a free, open community version, and a private label version that runs $1,000 per month. It provides a way to connect, collaborate, share documents, get feedback and manage parterns. Nishiyama and staff continue to prepare some reports, but the company's director of finance and two to three assistants in the finance office have gained the skills needed to produce their own reports, instead of relying on the seven-member IT staff to do it. "BI has been extremely important to us. Finance is getting a
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