Com 201 study guide test #2

Com 201 study guide test #2 - Mid-term Exam #2 Wednesday,...

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Unformatted text preview: Mid-term Exam #2 Wednesday, Nov. 17, during class time multiple choice questions short answer questions __________________________________________________ Students must bring a purple Mark Sense scan-tron form to the exam and #2 pencil These can be purchased at Bookstore on U Ave., By George cafe, or HUB bookstore Study Guide for COM 201 Mid-term Exam #2 (Exam: Wednesday, Nov. 17) Movies Intense medium (fully engaged, riveted to the media experience) Impact of Birth of a Nation-Defining moment in industry-Cinematic art type film, 3 hour long story, different camera angles -Topic: race relations, promoted KKK, focuses on social issue of reconstruction after Civil War-total white superiority-President Wilson praised the movie for bringing these issues to national forefront -Public response: Strong! (this had never happened for a movie before-people could SEE what was happening) NAACP, turned into a Broadway show, changed things Differences between early movie audiences and golden days audiences in 1930-40s-Early movie audiences were lower class, working class.-Found in large cities where factories were, they were cheap, silent, dont have to be literate-Democracies Theaters everyone could go-Then it moved to uptown, movie palaces, decorative theaters-Became middle class, mostly white- Content changes : 1. Star system 2. Moved to the white picket fence perfect family 3. Movies became big business Morality in movies: early approval process, ratings system today-Morality based now instead of community based (local communities used to approve the movies)-MPAA (Motion Picture Artist Association-1922) made the Hays Code: thumbs up or thumbs down (no child birth, foot on floor)-Catholic church made ratings at national level -Now, we have CARA (Classification and Ratings Association) G, PG, people of a certain age has certain things that are appropriate to them, 8-13 people rate every movie in the US-Still all voluntary The psychology of the movie-going experience-Sensory intensive (you cannot stop it), collective, shared with others, scope is magnified-Everything becomes epic -Because of this, movies have a tremendous affect on our lives that we dont really know about-Movie life becomes the basis of what we want-BUT: theres no framework for understanding what they do to us, it frames how we see our world Economics of industry today-1930-40s: 2/3 of Americans went to the movies per week (now it is down a lot but its still a lot of people)- 1. Box office sales : most are not profitable, but blockbusters are important - 2. DVD rentals: of the revenue for movies comes from DVD rentals-Blockbuster, Netflix, Red Box - 3. Product Placement: Famous E.T. and Toy Stories Etch-a-Sketch- 4. Independent films : they avoid costs-Blare Witch Project, My Big Fat Greek Wedding -Some comes from independent films Radio Invisible Medium (You just turn it on, its in the background of what we do)...
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Com 201 study guide test #2 - Mid-term Exam #2 Wednesday,...

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