September 1 - September 1, 2010 Research Methods...

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September 1, 2010 Research Methods Correlations A statistical relationship between 2 or more variables An independent and dependent variable Association can be positive or negative X – Sexually explicit material (independent) Y – Attitudes (Dependent) X causes Y (maybe) But what about a 3 rd variable (predisposition, age, or gender) And what if Y causes X? What if a Z variable causes both X and Y? Ruling out rival explanations Experiments create situations where only one inference is possible (X causes Y) What makes an “experiment”? Comparing at least two groups to one another Can determine and specify differences between different groups (conditions) – Takes care of 3 rd variable problem Random assignment to conditions Aggression and Modeling Behavior – The “Bobo doll” experiment (Bandura et al) Pre-school children (boys/girls)
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Observed: an aggressive model, a non-aggressive model, or no model
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This note was uploaded on 11/17/2010 for the course SOC 330P taught by Professor Maryrose during the Fall '10 term at University of Texas at Austin.

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September 1 - September 1, 2010 Research Methods...

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