f10 strategy report revised guidelines-3

f10 strategy report revised guidelines-3 - BUSINESS 111 -...

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BUSINESS 111 - GROUP STRATEGY PROJECT GUIDELINES Project Weighting and Submission Instructions: this project is worth 20 marks of your final grade 10 marks will be applied to the report, and 10 marks to the presentation the report is due in hardcopy to the TA office P1002 AND due electronically to turnitin.com before Friday, November 19 th at 12 noon (one submission per group) Research Steps: select one company from the list provided (titled “List of Companies” and posted under Group Strategy Project Folder) research the company’s corporate level strategy identify and classify the strategy as per course material and describe with examples why that classification is appropriate research the company’s external environment, using the PEST model research the company’s internal environment perform a SWOT analysis (strengths and weaknesses of internal environment plus opportunities and threats in external environment) determine whether you advise an investor to “buy”,”sell” or “hold” shares of this company a variety of appropriate, credible and useful sources should be used in research
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This note was uploaded on 11/25/2010 for the course BUSINESS BU111 taught by Professor Yost during the Fall '10 term at Wilfred Laurier University .

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f10 strategy report revised guidelines-3 - BUSINESS 111 -...

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