Chapter_12_Quiz - Chapter12quiz Name ZixuHa MULTIPLECHOICE....

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Chapter 12 quiz Name    Zixu Ha     ______________________________     MULTIPLE CHOICE.  Choose the one alternative that best completes the statement or answers the question. 1) Companies should ONLY produce and sell units as long as:  1) _______ A) there is customer demand for the product  B) the competition allows it  C) the revenue from an additional unit exceeds the cost of producing it  D) there is a generous supply of low - cost direct materials  2) Companies must ALWAYS examine their pricing:  2) _______ A) based on the supply of the product B) based on the cost of producing the product  C) through the eyes of their customers  D) through the eyes of their competitors  3) Competitors:  3) _______ 4) Fluctuations in exchange rates between different currencies can influence the:  4) _______
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