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Unformatted text preview: CHAPTER 12 Simple Linear Regression 12.1 Model The regression model used in simple linear regression is: ε β β + + = x y 1 β and 1 β are the parameters of the model and ε (epsilon) is a random number variable referred to as the error term. The equation that describes how the expected value of y, denoted E(y), is related to x is called the regression equation. x y E 1 ) ( β β + = The parameters β and 1 β are typically unknown. Sample statistics (denoted b and b 1 ) are computed as estimates of the population parameters β and 1 β . The estimated simple linear regression equation is a line given by x b b y 1 ^ + = Where b is the yintercept and 1 b is the slope. 12.2 Least Squares Method The least squares method is a procedure for using sample data to find the estimated regression equation. Case: The student population and quarterly sales data for 10 Armand’s Pizza Parlors are provided in the table below. Restaurant Student Population [1000s] Quarterly Sales [$1000s] i x i y i 1 2 58 2 6 105 3 8 88 4 8 118 5 12 117 6 16 137 7 20 157 8 20 169 9 22 149 10 26 202 1 Based on the data, a scatter diagram of the student population and quarterly sales can be created. Scatter Diagram 50 100 150 200 250 5 10 15 20 25 30 Student Population [1000s] Quarterly Sales [$1000s The diagram shows a positive relationship between the student population and quarterly sales. The least squares criterion is min 2 ^ ) ( ∑ y y i where i y = observed value of the dependent variable for the ith observation and ∧ y = estimated value of the dependent variable for the ith observation Differential calculus can be used to show that values of b and 1 b that minimize the above expression can be found by using the following two equations: x b y b x x y y x x b i i i 1 2 1 ) ( ) )( ( = = ∑ ∑ Where i x = value of the independent variable for the ith observation i y = value of the dependent variable for the ith observation x = mean value for the independent variable y = mean value for the dependent variable n = total number of observations...
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 Fall '08
 MARTIN
 Statistics, Regression Analysis, Yi, Quarterly Sales

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