executive summary mcdonalds

executive summary mcdonalds - Lydia Short Writ 300...

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Lydia Short Writ 300 Executive Summary McDonald'sCompany Profile 9/14/2010 Who doesn't like McDonald's the food is great i'm sure alot of people not just myself would agree with this statement. McDonald's is the largest food service retailing chain in the world. It provides food to over 118 countries and 31, 370 fast food resturants and has over 390,000employees as of 2007. Due to the wide brand of products it sells including burgers, fries, shakes, sundaes, breakfast items, cofee,etc.. people of all ages and groups are satisfied and this has brought in revenue of $22,786.6 million in 2007 an increase of 9.1% over the year 2006. To make their brands more appealing to everybody McDonald's nvest a good amount of their profits in advertising and promotions. They advertise through commercials and the way their brands are package which draw people to eat their products. By doing this and so much more Forbes listed McDonald's as number one in the 2008 edition of food service places around the world. By it being a world wide company and the U.S and
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