Chapter 7 (Learning) and Chapter 8 (Memory) - November 12 2009

Chapter 7 (Learning) and Chapter 8 (Memory) - November 12 2009

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Psychology 1000: Chapter 7 (cont’d) and 8 (part 1) November 12, 2009 Review questions Q1: After Pavlov conditioned his dogs salivate to the sound of a bell, he plays the sound of a drum, and finds that the dogs do not salivate. This is A: Discrimination Q2: in the Pavlov study, after learning to salivate to the bell, the bell is considered to be the A: Conditioned stimulus ______________________________________________________________________ Chapter 7 Classical conditioning Applied classical conditioning principles to humans (Watson) Acquisition of phobias Little Albert Development is simply learned responses from our environment Generalization in action Many important applications Learning of both positive and negative reaction through pairing Other After drinking too much: nausea paired with the taste /smell of alcohol Operant conditioning (Edward Thorndike) Learning by associating a behavior with its consequences Again, learning occurs when you recognize that one event predicts another
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“Law of effect” Thorndike’s experiment -Puzzle box Shaping behavior (B. F. Skinner) Operant conditioning terms Reinforcement Reward for desired behavior Strengthens behavioral response Positive or negative Primary vs. secondary Punishment Penalty for undesired behavior Weakens behavioral response Positive vs. negative Reinforcement vs. punishment Positive reinforcement - Positive is presented to increase behaviors Negative reinforcement - Negative stimulus is removed to increase behaviors Positive punishment - Aversive stimulus s is presented to decrease behaviors Negative punishment - Positive stimulus is removed to decrease behaviors Things to consider
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1. Is the consequence increase or decreasing the likelihood the behavior will occur again in the future? Increasing reinforcement Decrease punishment Is something being presented or taken away? Presented – positive
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This note was uploaded on 12/06/2010 for the course PSYCH PSYC 1000 taught by Professor Atkinson during the Fall '10 term at UWO.

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Chapter 7 (Learning) and Chapter 8 (Memory) - November 12 2009

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