Memoryoutline 10-7 - Memory • Memory the capacity to retain and retrieve information • Flashbulb memories dramatic positive or negative memory

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Unformatted text preview: Memory • Memory: the capacity to retain and retrieve information • Flashbulb memories: dramatic positive or negative memory • Memories for traumatic events are more vivid than ordinary events • Main aspects of trauma remembered • Can distort details • Accuracy fades over time • Flashbulb Memories • Personal recollections of 9/11 or Columbine • Cohort differences • How to measure memory – Recall: ability to retrieve information which has been learned earlier – Recognition: ability to identify previously encountered information – Relearning: effort is saved in having learned something before • Recall Task • List the names of the 8 reindeers that were Rudolph’s friends Models of Memory • Information Processing Model: memory and mind are like a computer • Encoding: how to put information in, retain, store, and retrieve • Levels of Processing: different levels of processing impact encodng • Shallow Processing: structural encoding, emphasizes the physical structure of the stimulus (Is the word written in cap. letters?) • Intermediate Processing: phonemic encoding, emphasizes what a word sounds like (Does the word rhyme with weight?) • Deep Processing: semantic encoding, emphasizes the meaning of verbal input Three Box Model of Memory • Sensory Memory • Short Term Memory • Long Term Memory • The mind is like a computer • Sensory Memory – Retains for 1-2 seconds – Acts as a holding bin – About ½ second in visual subsystem – Longer in auditory system – Decides if it is worth processing •...
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This note was uploaded on 12/08/2010 for the course PYSCH 111 taught by Professor Malley during the Spring '08 term at University of Michigan.

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Memoryoutline 10-7 - Memory • Memory the capacity to retain and retrieve information • Flashbulb memories dramatic positive or negative memory

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