Wk10_1301 CSR (Ch.7,8) - Week10 TextReference:Chapters7,8...

Info icon This preview shows pages 1–8. Sign up to view the full content.

View Full Document Right Arrow Icon
Social Context of Business   Week 10 Corporate Social Responsibility Text Reference: Chapters 7, 8
Image of page 1

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Articles of interest Opinion piece on rationale of CSR -- http://www.project-syndicate.org/commentary/bhagwati5/English CBC News clip: fast food, kids, & government http://www.cbc.ca/video/#/News/Featured%20Videos/ID=1633938810   CBC News clip: clean energy strategy – business & NGO’s driving http://www.cbc.ca/video/#/News/1221258968/ID=1633908170   THE CORPORATION [7/23] Monstrous Obligations http://www.youtube.com/watch?v=3vorWknUybY   The Economist: Schumpeter – Companies aren’t charities: http://www.economist.com/node/17305554?story_id=17305554   2
Image of page 2
3 Chapter 7 Outline Corporate Social Responsibility: Definition and Key  Elements Case for Involvement and Counterarguments Social Responsibility Theories Pyramid of Corporate Social Responsibility Corporate Sustainability (CS) Reputation Management Social Impact Management Triple-E Bottom Line (TBL) Good Corporate Citizenship
Image of page 3

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
4 Corporate Social Responsibility:  Definition The way a corporation achieves a  balance among it economic, social, and  environmental responsibilities in its  operations so as to address  shareholder and other stakeholder  expectations.
Image of page 4
5 Key Elements of CSR Corporations have responsibilities beyond the production of  goods and services. These responsibilities involve helping to solve social problems. Corporations have a broader constituency than just  stockholders. Corporations have impacts beyond simple marketplace  transactions. Corporations serve a wider range of human values than just  economic values. Principles of:  “legitimacy, public responsibility,  managerial discretion”  (Wood, text page 135)
Image of page 5

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
6 Case for Involvement Business must satisfy society’s needs. CSR prevents public criticism and government regulation. Business and society are interdependent. CSR is good for the bottom line. Investors and consumers support CSR. Addressing social problems can become financial opportunities  (e.g., pollution abatement). Business should take long-term CSR approach. Social actions improve public image and goodwill. Business can solve problems as well as government. Proactive approach is better than reactive. Businesspeople are also concerned citizens.
Image of page 6
7 Counterarguments Profit maximization is the primary purpose of business.
Image of page 7

Info iconThis preview has intentionally blurred sections. Sign up to view the full version.

View Full Document Right Arrow Icon
Image of page 8
This is the end of the preview. Sign up to access the rest of the document.

{[ snackBarMessage ]}

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern