Report_Final_Outline_Sears&K-mart

Report_Final_Outline_Sears&K-mart - ReportOutline...

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Report Outline K-Mart/Sears Merger   ENGL216 COMPANY NAME:  K-Mart/Sears Merger   INDUSTRY:  Retail Outlets Stores   COMPANY WEBSITE:  www.kmart.com, www.sears.com, www.searsholdings.com INTRODUCTION:  On November 17, 2004, Kmart Holdings Corporation announced its  intention to purchase Sears, Roebuck and Co.   The new company, known as Sears  Holdings, will be based at sears headquarters outside Chicago. While the new company  will operate both Sears and Kmart stores, several hundred Kmart will be converted to  Sears. The companies currently operate about “3,500” stores combined stores. Sears  has had a very different problem from Kmart. Sears service and products are as good  as sears competitors but they're not where Kmart’s customers are. This merger now  gives them an opportunity to grow off-mall locations closer to their customer. Company Background:  Kmart is a chain of discount department stores in the United  States, Puerto Rico, the U.S. Virgin Islands, and Guam. Kmart, founded as S.S. Kresge  in Detroit in 1899, has long been strong in clothing and home accessories, and in recent  1
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years has added brands such as Thalia Sodi, Jaclyn Smith, Joe Boxer and Martha  Stewart Everyday products.         Sears, officially named Sears, Roebuck and Co., is an American chain of 
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This note was uploaded on 12/14/2010 for the course ENGL ENGL227 taught by Professor Forgot during the Spring '08 term at DeVry Chicago.

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Report_Final_Outline_Sears&K-mart - ReportOutline...

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