21_091014_Chpt08 - MIS 301 Introduction to IT Management...

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Unformatted text preview: MIS 301 Introduction to IT Management Lizhen Xu IROM Department McCombs School of Business Chapter 8 E-Commerce & Web 2.0 Class Business • MSGP4 due next Wednesday (Oct 21) • MSGP Team Meeting in Class this Friday! – Use this valuable time wisely – Prepare questions, if any • RFID Case Write-up Reminder – Work alone or with a partner – Due one week after MSGP due – Read the case early! – Instructions coming Chapter 8: Learning Objectives • How do companies use e- commerce? • E-commerce & market efficiency • What economic factors disfavor e-commerce? • Learn technology for supporting commerce servers • Web 2.0 • How business benefit from Web 2.0? E-Commerce • E-commerce- buying and selling goods and services over public and private computer networks E-Commerce Categories • Merchant companies buy & resell goods • Nonmerchant companies arrange purchase and sale of goods without owning or taking title • Business-to-Consumer (B2C) – Web storefront – Customer enters storefront and manages creating own order • Business-to-Business (B2B)...
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This note was uploaded on 12/17/2010 for the course MIS 03765 taught by Professor Xu during the Fall '09 term at University of Texas.

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21_091014_Chpt08 - MIS 301 Introduction to IT Management...

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